The Texas Counseling Association (TCA) Membership eUpdate is sent to approximately 8,000 TCA members who work in a variety of settings including in private practice; at elementary and secondary schools; on college campuses; in criminal justice settings; at community mental health centers, hospitals, nursing homes and managed care facilities; as well as counselor educators and graduate counseling students. TCA’s electronic publications enjoy a strong open-rate averaging 36 percent, well above the industry average of 27 percent.